radish is a really accurate name for a vegetable because they’re pretty cool but they’re not that cool
Yahoo and Tumblr
Well it’s done. They’ve done it. Well The CEO of Yahoo has a tumblr. Yeah. Well I hope that she honestly means what she says or at least will try to keep her promises. They should listen to the users and I’ve read some interesting opinions about this merge. I hope it goes alright. If nothing is screwed up then maybe I’ll stay. If something does change drastically, I’m most likely leaving. But really 1 billion dollars for depressed teens, porn and fandoms. It really makes me wonder.
I’m delighted to announce that we’ve reached an agreement to acquire Tumblr!
We promise not to screw it up. Tumblr is incredibly special and has a great thing going. We will operate Tumblr independently. David Karp will remain CEO. The product roadmap, their team, their wit and irreverence will all remain the same as will their mission to empower creators to make their best work and get it in front of the audience they deserve. Yahoo! will help Tumblr get even better, faster.
Tumblr has built an amazing place to follow the world’s creators. From art to architecture, fashion to food, Tumblr hosts 105 million different blogs. With more than 300 million monthly unique visitors and 120,000 signups every day, Tumblr is one of thefastest-growing media networks in the world. Tumblr sees 900 posts per second (!) and 24 billion minutes spent onsite each month. On mobile, more than half of Tumblr’s users are using the mobile app, and those users do an average of 7 sessions per day. Tumblr’s tremendous popularity and engagement among creators, curators and audiences of all ages brings a significant new community of users to the Yahoo! network. The combination of Tumblr+Yahoo! could grow Yahoo!’s audience by 50% to more than a billion monthly visitors, and could grow traffic by approximately 20%.
In terms of working together, Tumblr can deploy Yahoo!’s personalization technology and search infrastructure to help its users discover creators, bloggers, and content they’ll love. In turn, Tumblr brings 50 billion blog posts (and 75 million more arriving each day) to Yahoo!’s media network and search experiences. The two companies will also work together to create advertising opportunities that are seamless and enhance user experience.
As I’ve said before, companies are all about people. Getting to know the Tumblr team has been really amazing. I’ve long held the view that in all things art and design, you can feel the spirit and demeanor of those who create them. That’s why it was no surprise to me that David Karp is one of the nicest, most empathetic people I’ve ever met. He’s also one of the most perceptive, capable entrepreneurs I’ve worked with. His respect for Tumblr’s community of creators is awesome, and I’m absolutely delighted to have him and his entire team join Yahoo!.
Both Tumblr and Yahoo! share a vision to make the Internet the ultimate creative canvas by focusing on users, design — and building experiences that delight and inspire the world every day.
Lolwut? You do realize you paid 1.1 billion for a website which hosts blogs run by angsty teenage fangirls who post AU fanfics and written and drawn porn, right? Blogs run by horny teenage males who post porn visual porn. Blogs run by social justice people who post quotes in and out of context and start arguments. Tumblr is amazing and wonderful, but I think you don’t quite realize what you have bargained for.
Also, consider that a lot of Tumblr users don’t want Tumblr to grow into a mainstream social media site. We don’t want Tumblr to go the way of MySpace and Facebook. We don’t want it to become so overused that parents and grandparents get accounts and don’t know what they’re doing with them. Tumblr is special to us as it is; it would lose a lot if it became mainstream social media.
That is all I have to say on this matter. That and, remember to listen to the current users when they ask for changes and don’t just randomly change things.
I’m delighted to announce that we’ve reached an agreement to acquire Tumblr!
We promise not to screw it up. Tumblr is incredibly special and has a great thing going. We will operate Tumblr independently. David Karp will remain CEO. The product roadmap, their team, their wit and irreverence will all remain the same as will their mission to empower creators to make their best work and get it in front of the audience they deserve. Yahoo! will help Tumblr get even better, faster.
Tumblr has built an amazing place to follow the world’s creators. From art to architecture, fashion to food, Tumblr hosts 105 million different blogs. With more than 300 million monthly unique visitors and 120,000 signups every day, Tumblr is one of thefastest-growing media networks in the world. Tumblr sees 900 posts per second (!) and 24 billion minutes spent onsite each month. On mobile, more than half of Tumblr’s users are using the mobile app, and those users do an average of 7 sessions per day. Tumblr’s tremendous popularity and engagement among creators, curators and audiences of all ages brings a significant new community of users to the Yahoo! network. The combination of Tumblr+Yahoo! could grow Yahoo!’s audience by 50% to more than a billion monthly visitors, and could grow traffic by approximately 20%.
In terms of working together, Tumblr can deploy Yahoo!’s personalization technology and search infrastructure to help its users discover creators, bloggers, and content they’ll love. In turn, Tumblr brings 50 billion blog posts (and 75 million more arriving each day) to Yahoo!’s media network and search experiences. The two companies will also work together to create advertising opportunities that are seamless and enhance user experience.
As I’ve said before, companies are all about people. Getting to know the Tumblr team has been really amazing. I’ve long held the view that in all things art and design, you can feel the spirit and demeanor of those who create them. That’s why it was no surprise to me that David Karp is one of the nicest, most empathetic people I’ve ever met. He’s also one of the most perceptive, capable entrepreneurs I’ve worked with. His respect for Tumblr’s community of creators is awesome, and I’m absolutely delighted to have him and his entire team join Yahoo!.
Both Tumblr and Yahoo! share a vision to make the Internet the ultimate creative canvas by focusing on users, design — and building experiences that delight and inspire the world every day.
For all of the tweens who aren’t grown up enough to have worked for a major corporation yet, have not yet fallen victim to corporate malfeasance and the usual mendacity of big business, be mindful: just because they post it, tweet it, Facebook it, doesn’t mean it’s true. Yahoo’s search engine popularity fell through the floor because of massive unnecessary changes that cost them big time. They have had corporate leadership issues that I am still skeptical of. Having worked for two global financial firms and a global aeronautical engineering firm that has major government contracts and survived four corporate mergers, I can tell you that IT IS A FACT that when companies acquire smaller companies, the first thing they do is attempt to meld, often unsuccessfully, platforms, technology, etc and “rebrand”.
I will be shocked, surprised and amazed if Yahoo manages not to suck the life out of Tumblr by superimposing all of its crappy ads, painful scripting and lousy layouts to one of the best microblogging platforms around. Sit back and watch it all unfold. Don’t just take what Marissa says at face value. There isn’t a CEO out there that will tell you the truth about what’s really going on. Not. A. One. There are reasons why many are upset. They’ve probably been through it before (Livejournal, anyone?)….been there, done that, tired of the t-shirt. That doesn’t mean they’re overreacting or acting like assholes (and really, it’s juvenile to those who are deathly opposed to this acquisition names.) I remain EXTREMELY unconvinced that this is a good thing.
